Privacy Policy

Last updated: 21 August 2026

Phoenix Trading Finland Oy, operating the Rurik Fight Gear online store, respects your privacy and is committed to protecting your personal data.

This Privacy Policy explains what personal data we collect, why we collect it, how we use it and what rights you have regarding your personal data.

1. Data Controller

The data controller responsible for the processing of personal data is:

Phoenix Trading Finland Oy
Business ID: 3210925-4
Yrittäjänkulma 5
01800 Klaukkala
Finland

Email: info@rurikfightgear.com

2. Personal Data We Collect

Depending on how you use our online store, we may collect and process information such as:

• name
• billing and delivery address
• email address
• phone number
• order and purchase information
• payment-related information
• customer account information
• returns, exchanges and customer service communications
• marketing preferences and newsletter subscriptions
• IP address
• device and browser information
• website usage and interaction data
• cookie and similar technology identifiers
• advertising and conversion data

Payment information may be processed directly by third-party payment service providers. We do not necessarily receive or store complete payment card details.

3. How We Use Your Personal Data

We process personal data for purposes including:

• processing and delivering orders
• processing payments
• managing customer accounts
• handling returns, exchanges and cancellations
• providing customer service
• communicating about orders
• preventing fraud and misuse
• maintaining and improving our online store
• complying with accounting, tax and other legal obligations
• measuring website performance and usage
• measuring the effectiveness of our advertising
• marketing our products and services where permitted
• personalising advertising where you have provided the required consent

4. Legal Bases for Processing

We process personal data under one or more legal bases provided by applicable data protection legislation.

These may include:

Performance of a contract
We process information necessary to process your order, arrange delivery, manage returns and provide other services you request.

Legal obligations
Certain information must be retained to comply with obligations such as accounting and tax legislation.

Legitimate interests
We may process certain information where necessary for legitimate business purposes, such as preventing fraud, securing our services and improving our operations, provided that your rights and interests do not override those interests.

Consent
Where required, we rely on your consent for activities such as non-essential cookies, analytics, personalised advertising and certain forms of electronic marketing. You may withdraw your consent at any time.

5. Cookies and Similar Technologies

Our online store uses cookies and similar technologies.

Some cookies are necessary for the website and online store to function properly. These may be used, for example, to maintain your shopping cart, enable checkout, provide security and remember essential preferences.

With your consent, we may also use optional cookies and similar technologies for:

• analytics
• advertising
• conversion measurement
• remarketing
• understanding how visitors use our website
• improving our marketing and services

You can manage your choices through the cookie consent settings available on our website. Withdrawing or refusing consent does not affect the use of cookies that are strictly necessary for the operation of the online store.

6. Google Services

We may use services provided by Google, including Google Analytics and Google Ads, to understand how our online store is used, measure advertising performance and improve our marketing.

Depending on your consent choices and the services enabled, Google technologies may collect information such as:

• IP address and approximate location information
• device and browser information
• pages viewed and interactions with our website
• advertising and cookie identifiers
• information about purchases and conversions

Where required, advertising and analytics technologies are used based on your consent.

Google may use information received through its services in accordance with its own privacy policies and terms.

You can manage your consent for analytics and advertising technologies through the cookie settings on our website.

7. Meta Services

We may use advertising and measurement technologies provided by Meta, including the Meta Pixel and other Meta Business Tools.

These technologies help us measure the effectiveness of advertising on platforms such as Facebook and Instagram and may allow us to show more relevant advertising to people who have visited or interacted with our online store.

Depending on your consent choices and our configuration, information shared with Meta may include:

• information about visits to our website
• pages and products viewed
• interactions with our online store
• purchases and other conversion events
• device and browser information
• IP address
• cookie and advertising identifiers

Where required, Meta advertising technologies are activated based on your consent.

Meta processes information received through its technologies in accordance with its own privacy policies and terms.

You can manage your consent for advertising technologies through the cookie settings on our website.

8. Email Marketing

If you subscribe to our newsletter or otherwise provide valid consent to receive electronic marketing, we may use your contact information to send you news, product information, offers and other marketing communications from Rurik Fight Gear.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the email or by contacting us.

Unsubscribing from marketing does not prevent us from sending necessary communications relating to your orders or customer account.

9. Sharing Personal Data

We may share personal data with trusted service providers when necessary to operate our business and provide our services.

These may include providers of:

• our e-commerce platform and hosting
• payment processing
• shipping and logistics
• accounting and administration
• customer communications and email services
• website analytics
• advertising and marketing services
• fraud prevention and information security

We only share personal data where there is an appropriate legal basis and to the extent necessary for the relevant purpose.

We may also disclose information where required by law or a competent authority.

We do not sell your personal data.

10. International Data Transfers

Some of our service providers, including technology, analytics and advertising providers, may process personal data outside Finland or the European Economic Area.

Where personal data is transferred outside the European Economic Area, we take appropriate measures to ensure that the transfer complies with applicable data protection legislation. These measures may include adequacy decisions, approved contractual safeguards such as the European Commission's Standard Contractual Clauses, or other legally recognised transfer mechanisms.

11. Data Retention

We retain personal data only for as long as necessary for the purposes for which it was collected or as required by applicable law.

Order and transaction information may be retained for the periods required under accounting and tax legislation.

Customer service, account and marketing information is retained for as long as necessary for the relevant purpose or until consent is withdrawn, where processing is based on consent.

12. Your Rights

Under applicable data protection legislation, you may have the right to:

• request access to your personal data
• request correction of inaccurate or incomplete data
• request deletion of your personal data in certain circumstances
• request restriction of processing
• object to certain processing
• receive certain personal data in a portable format
• withdraw your consent at any time where processing is based on consent
• lodge a complaint with the competent data protection authority

These rights may be subject to limitations provided by law.

To exercise your rights, please contact us at info@rurikfightgear.com.

We may need to verify your identity before fulfilling a request concerning your personal data.

13. Data Security

We use appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

14. Children's Privacy

Our online store is not specifically directed at children, and we do not knowingly collect personal data from children for marketing purposes without an appropriate legal basis or consent where required by law.

15. Changes to This Privacy Policy

We may update this Privacy Policy when our services, technologies or legal obligations change.

The latest version will always be available on our online store. The date of the latest update is displayed at the beginning of this Policy.

16. Contact Us

If you have questions about this Privacy Policy, how we process your personal data or wish to exercise your data protection rights, please contact:

Phoenix Trading Finland Oy
Yrittäjänkulma 5
01800 Klaukkala
Finland

Email: info@rurikfightgear.com